Let It Grow: Premium Plus Reaches 1,563 Trees Planted!
Four years ago, we embarked on a mission to make sustainability a core part of who we are. We promised to plant a tree for every customer, marking every milestone with a green step forward. Today, we’re proud to share the latest chapter in this journey: we’ve planted 1,553 trees!
This achievement is a testament to the power of small actions adding up to something big. With the support of our customers, team, and partners, our growing forest is creating a lasting impact for generations to come.
A Forest of Collaboration: Our Tree-Planting Partners
Reaching this milestone wouldn’t have been possible without the incredible organisations that share our vision of a greener future:
- Bevoy: A trusted partner in aligning sustainability with our growth. Bevoy has been instrumental in turning key moments—such as customer milestones and employee achievements—into opportunities to plant trees.
- Aircall: Together with Aircall, we’ve celebrated partnerships by contributing to reforestation projects that leave a lasting environmental legacy.
Each partnership amplifies our ability to drive positive change, ensuring our contributions make a real difference in areas that need it most.
Celebrating Personal and Collective Milestones
Our tree-planting initiative is more than a sustainability effort—it’s deeply personal. This year, Kurt Pinoy, our CEO, marked his birthday by planting trees, tying a personal celebration to a shared mission. These individual contributions remind us that sustainability is both a collective effort and a reflection of personal values.
Reducing Our Carbon Footprint
We recognise that sustainability is about more than planting trees—it’s about how we operate every day. Here’s what we’re doing to shrink our carbon footprint:
- Greener Transport Choices: Downsizing our car fleet, promoting biking, supporting public transport, and providing electric scooters for last-mile travel.
- Remote Work Options: Flexible remote work policies reduce unnecessary commuting.
- Solar-Powered Office: Our office is powered by renewable solar energy, reflecting our commitment to clean energy solutions.
Looking Back—and Ahead
When we launched our tree-planting initiative in 2019, our goal was simple: to leave the planet better than we found it. Four years later, that commitment is stronger than ever.
But we’re not stopping here. With each new customer, employee, or milestone, we’ll continue to plant trees, grow our forest, and expand our impact.
We’re proud of what we’ve achieved, but we know there’s more to do. Here’s what’s next:
- Carbon Neutrality: We aim to achieve carbon neutrality through further emission reductions and offsetting projects.
- Expanding Green Initiatives: From finding new eco-friendly solutions to collaborating with like-minded partners, our mission is to keep innovating.
Join Us on This Journey
Sustainability at Premium Plus is more than a set of practices—it’s a mindset. Every tree we plant, every kilometre we cycle instead of drive, and every decision we make is part of a broader vision to leave the world better than we found it.
We invite you to join us in our commitment to a brighter, greener future. Together, we can make a difference.
