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Practical guides, frameworks, and tools to improve customer and employee experience.

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Expert perspectives on CX, EX and Zendesk based on real projects and experience.

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Blog overview

Explore practical insights and tools that help CX and EX professionals get more value from Zendesk and improve customer and employee experiences.
24 October, 20257 min read

How to use Zendesk reporting and analytics to make better decisions in 2025

Your Zendesk reports look fine, but do they actually help? Be honest. Do your dashboards ...
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25 September, 20255 min read

How to master Zendesk triggers, automations, and email workflows in 2025

Ever felt overwhelmed by Zendesk triggers, automations, or managing endless emails? ...
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01 September, 20257 min read

AI Customer Service Demystified: Your Roadmap to Happier Teams & Customers

Customer and employee service can feel like a game of whack-a-mole. As soon as you solve ...
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01 August, 20259 min read

The Essential 2025 Zendesk Checklist: Your Free Health Check Guide & Expert Zendesk Audit

Ever wondered how much more Zendesk could do for your team? Many organisations set things ...
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31 July, 20257 min read

How to Buy Zendesk: Direct vs Partner – Pricing, Support, and Reseller Benefits

When buying Zendesk, one of the first decisions you face is whether to purchase your ...
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30 July, 202510 min read

How AI in HR Is Transforming Software, Onboarding, and Employee Experience

In this article, we're going to discuss: Why AI in HR Matters Now More Than Ever Three ...
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15 July, 20257 min read

Better Employee Experience with Zendesk: A Complete Guide

Make your team's work smoother and more enjoyable. Our EX guide shares easy and effective ...
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08 April, 20257 min read

Why You Should Switch from Freshdesk for Superior Service

While Freshdesk is reliable, businesses scaling up often face challenges like limited ...
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27 February, 20253 min read

What is a Zendesk Partner?

Navigating Zendesk implementation and optimisation can be challenging, but Zendesk ...
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01 February, 20243 min read

AI in the workplace: what about EX?

Artificial intelligence has gained a strong foothold in many companies in a short time. ...
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